Hi, I'm Jesse Earley

Director, Digital Experience

Michigan State University, College of Natural Science

Lead the college's digital strategy by overseeing all aspects of web development, accessibility, and branding while collaborating with diverse stakeholders to deliver high-impact digital experiences that align with institutional goals.

• Direct strategic oversight and personnel management for the digital media team, encompassing content administration, social media strategy, and asset coordination.
• Champion institutional standards as the primary Web Accessibility Liaison and strategic representative for the college. Lead web accessibility remediation efforts for WCAG 2.2 compliance.
• Facilitate stakeholder consultations for web conceptualization and execute card-sorting exercises to architect intuitive information hierarchies.
• Engineer custom CMS components and enhanced functionality to empower stakeholder autonomy and streamline content workflows.
• Architect custom themes and provide comprehensive training/administration for the college's email marketing infrastructure.
• Formalized staff development by conducting annual reviews and quarterly performance check-ins to ensure alignment with college goals.

Director, Digital Media

Michigan State University, College of Natural Science

• Led the digital media and web team's strategy while chairing the Ideation Committee to drive cross-functional creative innovation and institutional growth.
• Directed the successful migration of 81 websites, optimizing platform performance, brand consistency, and digital accessibility.
• Championed institutional standards as the primary Web Accessibility Liaison and representative on the MSU Web Governance Committee.
• Produced high-impact multimedia assets, including front-end web design, professional video content, and the college's official podcast series.
• Empowered team members and web editors through comprehensive performance management and technical training in CMS, HTML, and accessibility.
• Formalized staff development by conducting annual reviews and quarterly performance check-ins to ensure alignment with college goals.

Digital Media Manager

Michigan State University, College of Natural Science

• Directed the end-to-end digital media strategy, focusing on front-end design and development to catalyze the college's communication objectives.
• Spearheaded two full-scale website redesigns and implementations (2017 and 2019), directing the entire lifecycle from strategic planning to final deployment.
• Championed digital inclusivity as the Web Accessibility Liaison, facilitating university-wide compliance initiatives and reporting on accessibility progress.
• Empowered web content editors through specialized technical training in CMS management, HTML, and universal accessibility standards.
• Executive Produced the official college podcast, managing all creative and technical phases including hosting, production, and post-production editing.
• Cultivated brand visibility by producing high-quality photography, video, and social media content to drive audience engagement.
• Mentored direct reports through structured performance management, including annual evaluations and quarterly professional development check-ins.

Team Lead/Sr. Front-End Web Developer

Central Michigan University, Information Technology

• Led the Office of Information Technology front-end team, overseeing project delivery, staff development, and institutional standards.
• Orchestrated the university-wide transition to WCAG 2.0 compliance, ensuring inclusive accessibility and usability across all web platforms.
• Directed the migration to Bootstrap 3, significantly enhancing mobile responsiveness and cross-device performance.
• Collaborated with IT Procurement to audit and verify third-party software for campus-wide accessibility compliance.
• Architected front-end best practices and design specifications for internal teams and external vendors.
• Evaluated and recommended emerging technologies to optimize team efficiency and maintain modern web standards.
• Executed front-end implementations by translating complex PSD designs into functional HTML/CSS/JS templates.
• Mentored direct reports through structured performance evaluations and quarterly professional development check-ins.

Web Developer/Programmer II

Central Michigan University, Information Technology

• Led the university's transition to a responsive design framework using Bootstrap 2, significantly improving cross-device accessibility.
• Directly managed a multidisciplinary design team, including full-time and student staff, to ensure collaborative workflows and high-quality digital deliverables.
• Administered and trained end-users on the Ingeniux CMS, providing expert technical support and education to optimize platform utility.

Web Developer/Programmer I

Central Michigan University, Information Technology

• Executed front-end development by implementing HTML and CSS updates across public-facing websites and applications to ensure optimal functionality.
• Collaborated with a cross-functional web team to deliver ongoing enhancements and maintain strict adherence to design and usability standards.